Introducing The 2016 Kia Optima

Stylish performer.

In a sea of same, the all-new 2016 Optima is a midsize sedan that’s unforgettable. Wider, longer, and sportier from bumper to bumper, the Optima is made for turning heads. From its aggressive, available hot-stamped grille to its slim, stylish taillights, the Optima is one sedan that’s anything but conventional.

Efficient performance.

How many midsize sedans have available paddle shifters? That’s just one of the many ways the all-new 2016 Optima redefines performance. With three available engines, including a 2.4L GDI, a 1.6L turbocharged GDI, and a 2.0L turbocharged GDI, you’ll have the power you want with the fuel efficiency of four cylinders.

What performance feels like.

Spacious Seating

Drive in comfort and style, wherever the road takes you. Every seat has been thoughtfully redesigned for enhanced comfort and performance. With seat options like black leather with sport-red stitching, quilted Nappa leather, and more, you’ll find material and design options to express your individuality.

Panoramic Sunroof

Sunshine, fresh air, and hopefully, nothing but blue skies. With just a touch, you and your passengers can enjoy everything nature has to offer with the available panoramic sunroof.

Touchscreen Interface

Modern times demand modern tech. Easily integrate your smartphone with the available 8” multimedia interface. You’ll get access to voice-activated navigation1,2, wireless audio streaming, 6 GB of internal music storage and more.

Smart Keyless Entry

Get in and on your way with ease. With the available Smart key with push-button start, convenience is always at your fingertips.

Safe and sound performance.

Advanced Smart Cruise Control

Having cruise control react to your environment? That’s just smart. If a vehicle ahead of you gets too close, available ASCC slows you down. Once the road is clear, you automatically resume your set speed. Less stress, more safety3.

Blind Spot Detection

Keep an eye on your blind spots. This available radar-based system constantly looks for vehicles in both of your blind spots. If it finds one, a light illuminates in the appropriate side mirror and an audible warning sounds — helping you stay alert and in the know3.

Lane Departure Warning System

Stay on course. An available sensor in the front windshield monitors the all-new Optima’s position in relation to the lane. Start to veer off track and an audible tone sounds as a warning display appears in the instrument cluster. An intuitive touch that helps you drive with confidence3.

Autonomous Emergency Braking

Cut down on collisions. When the available camera and sensors detect a vehicle suddenly braking in front of you, and you’re travelling under 80 km/h, the Optima can be brought to a complete stop automatically — without the driver applying the brake3.